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Copyright © 2009-2010 John Khu
Successful businesses always choose a domain name that is easy to remember, catchy, attractive, memorable and easy to brand. If you are operating a business, then you will need to choose a business name that best represents your business goals. On the other hand, if you are running a personal web site, then you will need to register a personal domain in your own name. Here, you can choose any domain extension like .com, or .net. However, you can choose a .com name for your personal web site too. Many first time web site builders commit the mistake of choosing the wrong type of names for their web sites. Here are some of the prominent mistakes that you should avoid while registering your domain name.
Avoid hyphens and numbers: These extra characters can cause confusions in the mind of the web users. It is also very difficult to remember such names. If possible, choose a very short name with very few letters and keyword phrases. In this way, you can avoid the possibilities of someone entering wrong domain names. It is also possible that your web users will never forget such names. Hyphens and numbers also allow your web users to enter them that may take you to your competitor's web sites.
Choosing words that have many meanings: You may choose some names with good intentions that they will do very well in a search engine. However, words can be very deceptive and misleading. Never ever, choose a name that has a number of meanings.
For example, the following names can be very deceptive and misleading.
ExpertSexchange.com instead of ExpertsExchange.com
WhorePresents.com instead of WhoRepresents.com
ChoosesPain.com instead of ChooseSpain.com
PenisMightier.com instead of PenIsMightier.com
MolestationNursery.com instead of MoleStationNursery.com
ViagraFix.com instead of ViaGrafix.com
Choosing unreliable registrar: Always choose a reliable registrar with a proven record of accomplishment. Let the registrar you choose be efficient enough to provide the best service. Most established domain name registrars offer you a number of free services like domain forwarding, domain-linking services. The service quality that they offer is always satisfactory. Price alone is not a big criterion for choosing a name registrar.
If you choose a wrong domain name by fault, you can still fix it to rectify the mistake. You can create a new domain name (keyword enriched) and later link it to your main domain. It is also possible to link the original domain name with new one that has a web portal attached to it. You can mix and match many domain names to lead to a common web site.
Never ever, commit a silly mistake like finding a very good domain and delaying its registration and later finding that someone purchasing that same domain much before you did. You will be cursing your stupidity when you lose a very good domain name. The general rule of thumb is to register your domain name as soon as possible without hesitation.
About the Author:
John Khu is an author and also a seasoned professional with vast experience in expired domain name business. He is also the owner of the path breaking web sites called http://www.expireddomainsecret.com and http://www.expireddomaingains.com which provides complete and up-to-date information on expired domains and their eternal secrets.
Read more of John Khu's articles.
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